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DOMINATE ANY NICHE IN 7 EASY STEPS

Working in online niche markets is one of the most profitable business concepts available today. With about 1.4 billion people online in 2008 just about any imaginable niche has a good chance of succeeding. Better still; the need has never been stronger since most Website owners are using a "shotgun" approach that leaves visitors overwhelmed and craving a good niche site. That said; use these tips to get a jump start on the competition and quickly dominate any niche!

Step 1: Get Small, But Not Too Small; Refine your niche to the smallest money making component.

Some niches are smaller than others. The trick to finding a profitable niche is to break down your topic to its smallest profitable component. Let's say you want to sell music and music memorabilia. Well that's a pretty broad category so narrow it down a bit like this...

Music > Mainstream > Top 40 > '80's > "Hair Bands" > One Hit Wonders

Now, one hit wonders performed by "hair bands" in the 1980's might be too small a niche to be profitable but there was certainly no shortage of hair bands in the '80's. So your music niche might look like this...

Music > Mainstream > Top 40 > '80's > "Hair Bands"

Quick Profit Tip: If you want even quicker profits you can simply join a niche affiliate marketing program. The rest of this information still applies and is more important than ever. I just wanted to let you know you have plenty of options. Let's focus on the tips for now and I'll share a good reference at the end for finding a profitable niche affiliate marketing program.

Step 2: Make Sure Your Niche is Really Right for You; OK, maybe this seems a little too "common sense" but make sure you really enjoy researching and working within the niche you choose. What's fun for a few hours a month now as a hobby might not be as much fun if it becomes a second job. Here are some tips to help with this...

A.) Choose something you either know a lot about now or really want to learn about. This will help eliminate a lot of potential frustration later.

B.) Try to find a niche where you genuinely like and can relate to the "typical visitor." You might find yourself spending a lot of time handholding them through buying decisions and the like.

Step 3: Make Sure Your Niche is Primed for Profits; Try to find a niche that has a large enough target audience to keep you busy and plenty of things people are willing to pay for (such as 80's rock memorabilia in our example.)

You can use Google's free keyword selection tool for this. The goal here is to find keywords people are searching for and seeing how much competition there is as well as how many people are looking for your niche keywords.

Go to Google Adwords and enter any keyword or phrase that you think your target market is looking for. This free tool will give you tons of info on the word you entered plus any related keywords. The little partially filled boxes show you how popular the search term is and how much keyword bidding competition it has.

If you go there and look up "80's hair bands" (no quotes) you will see there is not a ton of search volume but also not much bidding competition. Now if you type in "80's music" (no quotes) you'll see there is about the same search volume but much more competition. So far; so good.

To find your real competition, go to Google and look up "80's hair bands" (no quotes). You'll find about 304,000 pages of future competition. Now search for "80's music" (no quotes) and you'll see there are about 1,450,000 pages, or nearly five times the competition. It looks like we made a good niche choice! We have about the same interest in the two but only have to deal with a fraction of the competition.

The people doing these searches are likely to have interest in our site. And with even more targeted keywords we'll have more than enough for big profits. So, with our niche decided, let's move onto the details that will make you money. We'll start with Web design considerations.

Step 4: Walk the Walk; Make your niche Website into a comfort zone.

Design your site to reflect the mood or encompass the style of your niche. Here are some great places to start...

A.) Web theme

B.) Headline

C.) Meaningful images

D.) Color selection

E.) Font usage (embed special "non Web standard" fonts as images if needed)

Do a little research and have some fun with it. If your niche is "Music > Mainstream > Top 40 > '80's > Hair Bands" then look up old album covers, find images of Def Leppard and Bon Jovi posters, use some of the fonts found on albums in your own images, etc.

Step 5: Talk the Talk; Add to the comfort zone and increase trust by speaking to your visitors in familiar terms such as...

A.) The use of age appropriate slang.

B.) The mention of well known, but niche specific acronyms.

C.) Mention of specific and meaningful names.

For our '80's music "hair bands" niche, "cassette singles" or "Cassingles" is real blast from the past. Just the mention of this near forgotten phenomenon is an instant credibility builder.

Step 6: Build a Relationship; Your visitors want to buy from someone who knows them and can 'relate' to their needs. Give that to them by building a rapport on a (semi) personal level. This is easier than most people think. You already have a lot in common by virtue of the niche. Just build on that.

For example; if your niche has anything to do with '80's' music, make reference to the first time you bought a CD and how it cost you $27. Talk about the special high definition metal cassette tapes and laser disks that lasted about as long as the "Pet Rock." You can also bring back memories of filling your '76 Chevy Nova with gas for 86 cents a gallon. Just have some fun with this and your audience will enjoy it.

Step 7: Get Some Training; There is a fortune to be made in online niche business. Whether you use your niche site for lead generation or direct sales, it's worth it to read a book or two on the subject to speed up the profits. The following are my favorites and typically cost less than $25 each. They are all available at Amazon.com.

A.) NicheCraft: Using Your Specialness to Focus Your Business, Corner Your Market, and Make Customers Seek You Out by Dr. Lynda Falkenstein

B.) Now, Discover Your Strengths by Marcus Buckingham and Donald Clifton Ph.D.

C.) Internet Marketing for Dummies by Bud E. Smith

Time Saving Tip: If you want to save a lot of time and don't mind spending $47, I recommend getting The Niche Annihilation Method training program. I would have saved years of trial and error if this had been available when I started out. Fortunately or unfortunately, the person that developed this (Rob Benwell) is one of the few I know who actually limits product sales to ensure he does not dilute the market. So if you happen to get a "sold out" notice, just send him an email asking to be notified if he comes out with another program in the future. Even if you have to wait, it's worth it.

Quick Profit Tip: Joining a niche affiliate marketing program is easily the fastest way to start raking in the cash. The Niche Annihilation Method training program, mentioned above, has great information to jump start this effort. And if you decide to go for it, there is a piece of inexpensive software called Click Bank Elite that will put your niche business in overdrive in minutes.

Now go and dominate your niche. Good luck!

Article Source: http://www.articlesbase.com/internet-articles/dominate-any-niche-in-7-easy-steps-376802.html

About the Author:

Scott Jason is a 10 year veteran niche marketing coach and search engine optimization specialist. He has been a guest "expert advice" author for several marketing books including 'Marketing Magic' and is the co-founder of http://BestSEOCopywriting.com .

FINDING A NICHE FOR YOUR BLOG

Here's the deal on finding something to market. I know it seems really tough at first, but after a while, you'll realize that there really is more opportunity than you even have time for. The biggest thing to focus on is to find things that are already popular and identify what people are already buying. You can take pretty much any industry, and will probably find certain products within that industry that are VERY popular. Don't discount physical products either, and there's just a massive affiliate world outside of Clickbank. For some physical products, the payout percentages are often less than info products, but that just means you can either start with higher priced products, or for low priced ones, find ultra cheap traffic. And take somewhat higher priced products for example, if you don't think that people will readily drop $300, $500, or even $1000 or more for something like a pair of friggin' shoes online...think again!

Focus on things that people are already interested in buying, let me give some examples.... Take some industries/markets to start with......travel, satellite TV, HD, purses, women's shoes, online dating, health supplements, sports, ringtones, real estate, gambling, backpacking, wine, etc.....or some more specifics....high end guitar amps, accessories and software for apple computers, vintage/punk clothing, Hello Kitty stuff, fantasy baseball, condo/timeshare swaps, MMORPG like WOW or Runescape, Webkinz, Ducati parts and gear, etc. Tons and tons of stuff to be found that's popular! Now, let me give you an example as to how you can approach this stuff. Take a market like say....purses. Dig around...what's popular? Maybe take some of the higher end stuff and drill down. Louis Vuitton, Coach, etc. Pick out Coach, which I know is popular. You can easily find that out by digging around...there's even HUGE purse forums. So what does something like Coach have going on right now? There's a new line on their homepage...Signature Cotton. What are women saying? do they like them? Which ones? A scan on Ebay indicates the Signature Cotton Carly bag is pretty popular. So there's one to maybe start with and build keywords for. "Buy Coach Signature Cotton Carly Handbag". So then what you can do is build a price shopping page, showing where to get the best price, what's available on eBay (they give their affiliates data feeds), who has free shipping, etc. That's just one example. Take another one. Say software for Mac. Mac sales are continually on the rise and people are pretty fanatical about them. So what's popular? What do people want? What do they like? Well, for one thing people also like to run Windows on their Mac. There's Bootcamp, which is free from Apple, but you have to reboot if you want to run windows. Not everyone want's to do that. From a little research, there's several programs which will run Windows in Mac right in OSX. Some research reveals the most popular one is Parallels...by far. Why is it popular? What features are people looking for? Why do they like it? The answers to all those questions help generate keyword lists. So I could put up a page comparing all the Windows emulator software products, focusing on Parallels since it's so popular.

Once you find products to promote, a great way to find potential keywords and hot buttons is to look at customer reviews, forums, FAQ sections on the merchant page, features that may be really unique, etc. How is the product used? What features are people looking for? How can it benefit them? What are people having trouble with in matching a need to a product? Target all those questions, concerns, problems. When you do that, it's often not too difficult to find low competition keywords by targeting very specific things people are looking for in a product or group of products. So again, the big key is to just find things that are popular and hot...things people are already hungry for and kind of fanatical about buying or doing. Then take some time to find out the why...why is it popular? Why do they want it? What do they like about it? Who are they? How should you talk to them? What emotions trigger that desire or need? Everything people do is about avoiding pain or gaining pleasure. I think you can see, that you can pick just about any industry and drill down to what specific products are very popular within that industry. Then get an understanding of your target audience, what they're looking for, and why. Chances are, in most industries, you can find massive streams of one popular product after another to repeat the same process.



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Niche List Profits

DRIVING TRAFFIC TO YOUR BLOG

Getting traffic to your blog starts with getting some backlinks and using good keywords. You want to target specific keyword phrases that will attract the kind of visitors who will be interested in whatever you're promoting.

You can get some easy backlinks and traffic from submitting your blog posts to social bookmarking sites like Digg, Del.icio.us, Propeller, StumbleUpon, etc. To automate some of this process for free, go to onlywire.com and sign up to all of those social bookmarking websites with the same username, password etc. Then you can use onlywire to bookmark the same blog post to all of the sites at once with one click. It takes a little time to set up but it's all free.

Make sure you're also pinging your blog each time you update. There are lots of pinging services, try pingoat and pingomatic if you're not sure where to start.



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GET PAID TO BLOG

Many new bloggers are unaware that you can make a great deal of money from blogging. There are some people that make up to $1,000 a month. It is possible to make money from blogging in your spare time or turn it in to a full time career as a professional blogger. Nothing beats blogging from the comfort of your own home and getting paid to do it.

Here are some tips to help make your blog successful:


1. Blog Title

Make sure that you have a proper title. Having the wrong or improper title that conflicts with your blogs content can damage your ability to make money from your blog. Be sure to use a title that is catchy but properly reflects the point of the blog. If your blog is about dogs it should mention that in the title or directly refer to it in some way. Your title should always be clear and concise. This is vital if you wish to make money with your blog.

2. Accurate Information

Double check your information. You cannot have any errors in your blog if you wish to make money. Your blog should have accurate information for your readers. It also makes your blog more difficult to find and search through if there are too many incorrect spellings.

3. Blog Regularly

You must be persistent with your blogging if you want to make some serious money at it. You should blog at least once a day or more. You need to build up a fan base of people that enjoy reading your daily posts. It is the secret to a money making blog.

4. Quality Content

Keep what you’re writing about rich in content but to the point. You do not want to babble on and on losing your readers interest. You have to draw readers to your blog daily to generate money.





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